Monday, July 11, 2005

The statement by new Sony CEO Howard Stringer was launched.
Sony must change in order to remain globally competitive.
There are three ways Sony should take to remain globally competitive.
First, it’s very important for Sony to concentrate on just Electronics and back out the fringe business such as finance and insurance. Sony has become too big a company. It has branched out too much various arenas. It ends up branching off.
Second, it’s a good idea to launch a business for white goods such as refrigerator, washing machine and air conditioner. It might be too late but why don’t you imagine Sony’s refrigerator? Don’t you think Sony can produce a fancy refrigerator by its unique sense and high technology?
Third, it’s very important to nurture global leaders playing an important role in competitive market. A good way is to nurture such a personnel by Sony itself.
For example, Sony establishes a private academe having junior high school, high school and university. Self-sufficiency in terms of human resources is vitally crucial.

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